Skip to content

Team Details

Karen Lynn

Marketing Lead

Best Skills

Paid Acquisition

90%

Lifecycle Marketing

87%

Analytics

80%

I run acquisition and lifecycle end to end, and report against pipeline rather than impressions.

About Karen Lynn

Karen runs acquisition and lifecycle, and is unusually willing to switch off a channel that is not working. She reports against pipeline rather than impressions, which makes her forecasts duller and considerably more accurate.

Before joining she built the growth function at two early-stage companies, one of which survived.

Karen Lynn, Marketing Lead

Past Experiences

Ten years of growth work, most of it spent proving which half of the budget was wasted and then switching it off.

Marketing Lead

6 years owning acquisition and lifecycle programmes.

Growth Manager

4 years building the growth function at two startups.

Leave a Message

Tell me what you are working on and where it is stuck. I read every message myself and reply within two working days, usually with a question before a proposal.

Open Roles

Opening Job Positions

A comprehensive, ideally or certification in vibebes, providing a solid understanding of the essentials to excel in this role.

4Roles Open

Let's work together

Do You Want to Grow Your Business? Let's Chat!

Discover the blog & article practices that make our agency a champion of diversity and equality.

One short email a month. No spam, unsubscribe any time.

Prefer to talk it through?Book a free intro call